.empresadeserviciosweb.com/post/como-utiliza-la-inteligencia-artificial-google-para-ofrecer-recomendaciones-de-busqueda/” title=”How does Google’s artificial intelligence use search recommendations?”>Google Tag Manager is a free <a href="https://www.empresadeserviciosweb.com/whatsapp-bloquea-millones-cuentas-tool-anti-estafas-seguridad-spam-2025/” title=”⚠️ WhatsApp Blocks 6.8M Accounts: New Anti-Scam Tool”>tool offered by Google that allows WordPress users to <a href="https://www.empresadeserviciosweb.com/post/por-que-oye-siri-no-funciona-descubre-como-resolverlo-facilmente/" title="Why "hey Siri not working"? Discover how to fix it <a href="https://www.empresadeserviciosweb.com/como-saber-que-plugins-usa-una-web/” title=”Want to know what plugins a WordPress site uses? Discover how to detect themes and templates easily“>easily“>easily manage tags and pixels for <a href="https://www.empresadeserviciosweb.com/como-puedo-hacer-un-tracking-de-mis-citas-en-google-academico/” title=”How can I track my citations in Google Scholar?”>tracking on their website.
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This tool is very useful for those who want to track user interactions on their website, as it allows you to add tracking tags from Google Analytics, Facebook, and many other tracking platforms without having to edit the site’s code.
Why use Google Tag Manager on WordPress?
There are several reasons why using Google Tag Manager on WordPress can be a good idea.
First, this tool makes it much easier to add tracking tags and pixels to your website.
Instead of having to edit the site’s code manually, you can simply use the interface of Google Tag Manager to add the tags you want.
Google Tag Manager also allows you to control who has access to the tracking tags and pixels on your site.
This is especially useful if you work with several people on your website and need to make sure that only certain people can access certain tags.
How to install Google Tag Manager on WordPress?
Installing Google Tag Manager on WordPress is very simple. First, you need to create an account on Google Tag Manager.
Once you have created an account and logged in, you will see a screen with a button that says “Create container“.
Click on that button and follow the instructions to create a container for your website.
Once you have created the container, you will see a screen with two tracking codes.
One of them is a start tracking code, and the other is an end tracking code. Copy and paste these codes into your website, preferably in the header.php file of your theme.
How to use Google Tag Manager on WordPress?
Once you have installed Google Tag Manager on your WordPress site, you will see a new option under the “Tools” menu in your <a href="https://www.empresadeserviciosweb.com/error-al-cargar-el-panel-de-administracion-de-wordpress-soluciones/” title=”Error loading the WordPress admin panel: solutions”>administration panel of WordPress.
Click on that option to access the Google Tag Manager interface.
From the Google Tag Manager interface, you can easily create and manage your tracking tags and pixels.
To create a tag, simply click the “Create tag” button and follow the instructions to configure it.
You can choose from a wide variety of predefined tags, such as Google Analytics, Facebook Pixel, and many others.
Once you have configured your tags, you can publish them by clicking the “Publish” button at the top of the screen. This makes the tags visible on your website and they begin collecting data.
Google Tag Manager is a very useful tool for WordPress users who want to track user interactions on their website. It is easy to install and use, and offers a wide range of options to customize and manage your tracking tags and pixels.
In addition to installing Google Tag Manager manually by adding the tracking code to your WordPress site, you can also use a plugin to do it.
This can be especially useful if you are not comfortable editing your site’s code or if you simply want an easier way to do it.
To install Google Tag Manager on WordPress with a plugin, follow these steps:
- Log in to your WordPress admin panel.
- Click on “Plugins” and then on “Add New”.
- Search for the plugin “Google Tag Manager for WordPress” and click “Install Now”.
- Once the plugin has been installed, click “Activate”.
- You will now see a new option in the WordPress menu called “Google Tag Manager”. Click on it.
- On the settings screen of Google Tag Manager, you will see a field where you can enter your Google Tag Manager container ID. Copy and paste your container ID into this field and then click “Save Changes”.
With that, Google Tag Manager will now be installed on your WordPress site and you can start using it to manage your tracking tags and pixels.