“Not to gossip… but I am curious to know how other websites are doing 😅” — someone who wants to learn properly.
I recommend checking out this interesting article: <a href="https://www.empresadeserviciosweb.com/que-es-el-keyword-stuffing-y-como-evitarlo/” title=”What Is Keyword Stuffing and How to Avoid It?” class=”internal-recommendation” target=”_self” rel=”noopener”>What Is Keyword Stuffing and How to Avoid It?.
📌 Why would anyone want to know how many visits a page website gets?
Before getting into tools, let’s start with the basics: what is this good for?
- See how your direct competitors are doing 💼
- Measure whether a niche has real potential 💸
- Analyze whether it’s worth collaborating with a website or not 🤝
- Get inspired by strategies that already work 🔁
- Snoop around (yes, that’s okay too) 😏
This is common for people who do SEO, digital marketing, ecommerce, affiliate marketing, or simply want to improve their website.
🚀 Complete tutorial to see the traffic of any website
Let’s go step by step. You don’t need to be technical or know code or anything weird. This is for anyone willing to do a little research.
Step 1: SimilarWeb (the most straightforward) 🔗
You enter any domain and it shows you:
- Estimated monthly traffic
- Main sources of visits (organic, paid, social, etc.)
- Countries where the people come from
- Most relevant keywords
- Similar sites (ideal for analyzing competition)
✅ Advantages:
❌ Disadvantages:
- For deeper data you have to pay
- There’s sometimes a margin of error if the website is small
Step 2: Google Keyword Planner 🔎
With a Google Ads account (free), you access the Keyword Planner. It’s a tool designed for advertising campaigns, but it can also be used to spy on data.
You just enter the website URL and it suggests the keywords most associated with that page.
👉 Access it here: <a href="https://business.google.com/es/ad-tools/keyword-planner/”>https://ads.google.com/home/tools/keyword-planner/
Step 3: Ahrefs (the SEO classic) 🧠
You paste the domain and it returns very juicy info:
- Estimated organic traffic
- Search engine rankings
- Backlinks (who links to that website)
- Domain authority
You can use the limited free version or do a paid trial for a few days.
Step 4: Browser extensions 🔧
There are tools that don’t tell you the traffic directly, but they do give you clues. These two are very good:
- Wappalyzer: Shows what CMS the website uses (WordPress, Shopify, etc.), what plugins it has, etc.
- SimilarTech: Very similar to SimilarWeb but in extension form.
👉 Wappalyzer: <a class="" href="https://www.wappalyzer.com”>https://www.wappalyzer.com
This helps you analyze whether a website is well built, automated, or if it’s kind of basic.
📈 How to detect traffic even if you don’t have tools
Sometimes platforms don’t have data on a website. When that happens, you can draw conclusions through observation:
- Do they publish content frequently?
- Do they have many comments?
- Do their social media accounts have engagement?
- Do they appear in the top Google results?
- Are they running online advertising campaigns?
All of that gives you clear signals about whether the website has activity or not.
⚖️ Pros and Cons of spying on website traffic
| ✅ Pros | ❌ Cons |
|---|---|
| You understand what’s working in your sector | The data isn’t always accurate |
| You improve your business decisions | Some tools are expensive |
| You get inspired by ideas that are already working | It can take time to properly filter the info |
| You can tell whether a website is worth it or not | Not all traffic is quality traffic |
🧭 Conclusion: Knowing a website’s traffic is a real advantage
Nowadays, if you have a project on the internet, it’s not enough to just look at what happens on your own site. Understanding what happens on other websites, how they move, what content they create, what channels they use, is key to improving and making smarter decisions.
It’s not about copying or invading anyone’s privacy. Everything we’ve covered is based on public data or estimates, and it can give you a huge advantage if you use it well.
